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Hello, I'm Zaheera Hanif

Reputation Management Consultant
& Data Analyst

Improving Online Reviews & Customer Trust

About Me

I’m a Reputation Management Consultant who helps businesses fix their Google reviews, recover lost leads, and strengthen their online trust. I specialize in identifying patterns in negative reviews, uncovering hidden issues that hurt ratings, and creating quick strategies that increase verified positive reviews from real customers. Alongside this, I work as a Data Analyst, using Python, SQL, and Power BI to clean, analyze, and visualize performance and sales data. My data-driven approach allows me to spot trends, risks, and opportunities that most businesses miss—whether in their operations or their online reputation.
My goal is simple: turn real customer data into actions that improve ratings, performance, and revenue.

Work & Education

2025 Present

Reputation Consultant

Remote

I help service-based businesses recover from damaging online reviews by implementing data-driven reputation systems. I audit online profiles to identify critical patterns, diagnose root causes of negative feedback, and execute 3-step recovery strategies. My work transforms public complaints into trust signals, protecting revenue and converting lost prospects into customers.

Apr 2025 - July 2025

Researcher & Data Analyst Intern

BYTEAIM

Worked on NGO data analysis under the Amdad project. Collected and cleaned large datasets, stored data in PostgreSQL, and created reports to highlight key insights. Collaborated with teams to refine data collection methods and ensure data accuracy.

2023 Present

Portfolio Data Analysis Projects

Independent Project

Developed multiple end-to-end data analysis projects showcasing skills in data cleaning, visualization, and business insight generation. Worked with real-world and API-based datasets covering retail, sales, and e-commerce domains. Created interactive Power BI dashboards and detailed reports to demonstrate analytical thinking and storytelling with data.

2024

IBM Data Science

Coursera

Completed a comprehensive 12-course program covering Python, SQL, Data Analysis, Data Visualization, and Machine Learning. Gained hands-on experience in applying data science techniques to real-world business problems.

2025

Machine Learning, AI & Data Science

E-Hunar

Completed a government-supported training focused on applying AI and Data Science to solve practical business and real-world problems. Gained hands-on experience with Python, data preprocessing, model development, and performance evaluation. Learned key concepts of machine learning, artificial intelligence, and data visualization to extract insights and make data-driven decisions.

2025

Excel Power Tools and Power BI for Data Analysis

Coursera

Learned to clean, organize, and analyze business data using Excel, Power Query, and Power Pivot. Gained practical experience in building interactive dashboards and reports in Power BI to visualize KPIs, track performance, and support data-driven decision-making.

Capabilities

I analyze your business data and manage your online reputation to improve trust, ratings, and customer conversions

Reputation Analysis & Monitoring

Analyze customer feedback across multiple platforms to understand what’s hurting trust and conversions. Identify recurring service gaps, sentiment trends, and experience issues that lead to low ratings and lost business.

SQL & Python-Based Automation

Write efficient SQL queries and automate repetitive tasks with Python to streamline data extraction, cleaning, and reporting. Comfortable working with large datasets and multi-source information.

Data Cleaning & Preparation

Ensure datasets are accurate, complete, and consistent by identifying and handling missing values, duplicates, and outliers. Skilled in preparing raw data for analysis using Python (Pandas) and Excel techniques.

Data Visualization & Reporting

Build clean, informative dashboards and business reports using Power BI, Matplotlib, and Seaborn. Present insights in a way that helps teams quickly understand performance and next steps.

Analytical Insights & Pattern Detection

Experienced in analyzing operational, customer, and review data to identify trends, risks, and opportunities. I translate complex patterns into clear insights that support strategic decisions.

Ethical Reputation Recovery Systems

Design and implement structured, ethical review improvement workflows — no fake reviews, no shortcuts. Focus on better responses, better follow-up, and fixing internal issues to build long-term rating stability.

Selected Works

Here are some of my selected works I have done lately. Feel free to check them out.

Retail

Analysis

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Amdad

NGO Research & Analysis

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“Zaheera showed an excellent aptitude for research and analysis. She worked independently, met all expectations consistently, and will be a valuable asset to any organization requiring analytical thinking and commitment to impact.”

Author image Muhammad Ali Nafees CEO, BYTEAIM

“Thank you very much for the excellent work. I truly appreciate the quality and attention to detail. It’s been a pleasure working with you, and I look forward to future collaborations."

Author image Zuhal Yeşikaya Soylu Fiverr Client

Get In Touch

data@zaheerahanif.com

I’m happy to connect and collaborate on data-driven projects. Let’s turn your data into actionable insights. Email Me to get started.

Let's Work Together